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Traditional real estate

Compare conventional real estate services.

Sweetly Real Estate is a full-service brokerage.  Our experienced REALTORS® have 10-20 years of experience and are leaders in our industry.  Along with our innovative Sweet Sale and Swift Sale products, we also provide a Traditional Listing Service which goes above and beyond the industry standards.  Here is a summary of our services, which we provide with all of our listings.  Please note you can switch from a Traditional Listing at any time to one of our sell-without-showing programs.

Expert Agents:

We are an independent brokerage so we have no red-tape when it comes to creativity with marketing and promoting our listings.  When we have a new idea to better serve our clients, we can implement it immediately. 

Systems: 

We are systems-oriented, and everyone has a role.  Our systems are ever-evolving to keep up with new trends in marketing and social media.  Sweetly has a full-time marketing division and a full-time listing coordinator.  By hiring the right personnel to excel at their positions this enables our REALTORS® to spend more time and energy to provide excellent customer-focused service to our clients.

Collectively, Sweetly offers a whole team of professionals dedicated to the successful sale of your listing!

Marketing & Exposure:

Professional Photography – We have recruited some of the best photographers in the city as part of our Sweetly team!  But before we rush out to take photos, we need to ensure your home is well-presented.  We have an interior designer who provides a one-hour consultation to rearrange furniture, artwork and décor so your home looks its best!  You only get one chance to make a first impression, so let us help you maximize the “wow” factor when buyers open the door!  If the home is vacant, our designer can provide beautiful furnishings to stage your home, or we can send vacant photos for virtual staging to help a buyer "see" what artwork, plants and furnishings could do to finish the space. 

RMS Measurements – All of our homes are professionally measured as per the standards set forth by the Real Estate Council of Alberta. 

Marketing - Once your property is measured and photographed, our marketing team gets to work!  We design high-quality brochures, along with our “Sweet Sheet” educating buyers on the renovations, benefits and location of your home.  We order and install custom wall decals pointing out all of these features as they walk through the home, drawing their attention to all the upgrades you have done.  Sweetly creates a unique website for your listing.  We share it on our social media sites such as Facebook + Instagram stories, posts and paid ads; Realtor.ca, and all 3rd party real estate sites to give you maximum exposure.  Your listing will appear on all websites which are members of the Edmonton Real Estate board and affiliates of Realtor.ca.

The goal of our marketing is to educate buyers and their REALTORS® on the renovations, features and benefits of your home.  We want to showcase why your home is more special and better than the house that is for sale down the road. 

Showings:

While we understand that allowing showings on your home to prospective buyers can be difficult, we work with you to make it as stress-free as possible.  If there are times your family has in-house commitments such as piano lessons or tutors, we can block those times out so buyers do not have the option to request showings at undesirable times.  We provide you with an app for your smartphone which lets you control the time and date for the showings and offers an easy schedule for you to refer to for scheduling.  We never publish your name or phone number, while ensuring that the only showings on the home must be approved by you.  We will provide showing feedback as soon as it is available.

Weekly Market Reports:

While your home is for sale, we send you a weekly report of new listings, recent sales, and all listings which expire in your neighbourhood market.  If you drive home from work and see a sold sign on another property, we want you to know how much it sold for. Together we will interpret this data to ensure you are the next one on the block to sell.  The best way to be a seller is to put yourself in the shoes of a buyer and present the best value to the marketplace. 

Professional Advice & Guidance:

We offer professional and timely advice.  Based on market activity and buyer feedback we can provide you with the information you’ll need to make the best decisions for your unique situation.  We have a team of contractors available to make any necessary improvements to obtain the maximum price for your home.  When an offer comes in, you can count on us to be great communicators and excellent negotiators, protecting your best interests at all times. 

Flexibility:

You can start out with a traditional listing service and at any time have the freedom to cancel and switch to our Sweet Sale or Swift Sale Program.  We can also offer potential buyers a "Sweet Sale" to purchase their existing home if they have to sell it before buying yours.  This eliminates the "Sale of Buyer's Home condition" and the uncertainty that goes along with it. 

At Sweetly Real Estate, we believe in providing the best possible customer experience, and we are here for you!  Please reach out for a personal consultation. 

 

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